RESUME
Creative Direction • Branding • Photo Art Direction
• Strategic thinker with the ability to execute on all levels
• Hands-on creative leader with solid success in directing and implementing
projects from conception to launch
• 20+ years experience in creative direction, brand
management, photo art direction and process development
• Strong team lead, coaching individual career development
• Cultivate collaborative team environments and relationships
• Excellent communication skills
• Decisive problem solving abilities under deadline and budget constraints
PACKAGING CREATIVE MANAGER - LOWE'S
February 2022 - Present
• Lead packaging design team for Lowe’s Private Brands to support creative development and production of Private
Brands packaging artwork and collateral
• Mentor and guide individual development for graphic design and project management team members
• Art direct photography for home decor and hard lines products
• Lead new process and streamline work flows for high-volume environment
• Daily collaboration with internal clients
CREATIVE DIRECTOR - BODE MAGAZINE
2019Â - Present
• Digital magazine creative design
CREATIVE DIRECTOR/SITE LEAD - RR DONNELLEY
November 2018 - February 2022
• Drive growth and revenue for $2M+ agency account
• Lead creative services team for Lowe’s Private Brands to support creative development and production of Private
Brands packaging artwork and collateral
• Mentor and guide individual development for art, copy, photo and project management team members
• Manage external photography and creative teams
• Lead new process and streamline work flows for high-volume environment
• Daily collaboration with internal clients
CREATIVE DIRECTOR - BELK
September 2013- August 2017
• Lead team of Art Directors, Graphic Designers and
Production Artists charged with executing strategy driven
marketing materials in a fast paced retail environment
• Partner with Vice President of Creative on campaign
development and branding for company wide initiatives
• Manage external photography teams and art direct fashion
and still life photoshoots
• Daily collaboration with merchant partners and internal clients
• Responsible for the budgeting of resources
• Responsible for the organization of schedules and workflow
in high-volume environment
• Ensure accuracy and consistency in print advertising
SENIOR ART DIRECTOR - BELK
November 2011 - September 2013
• Developed campaigns that combine design
aesthetics with strategic objectives
• Collaborated with Fashion Department to develop
high-level Fall and Spring fashion campaigns
• Designed and directed photography for magazine ads
including Vogue, GQ, InStyle, Lucky and Garden & Gun
• Managed external photography teams and
art directed photo shoots
• Provide personal accountability for accuracy of proofing
corrections and final art
SENIOR ART DIRECTOR - JCPENNEY
August 2009 -Â November 2011
• Conceptualize, design and supervise the development of ideas
for print that support the brand objectives for the Women’s/
Accessories divisions.
• Managed and provided creative direction to assistant
art directors and freelance designers
• Worked directly with merchandise departments to finalize
layout and secure the appropriate merchandise
• Coordinated with styling department to ensure styling
and casting meets brand standards
• Manage and art directed all photography for projects
• Provided personal accountability for accuracy of proofing
corrections for final art